University of Wisconsin–Madison
As the sun sets over the stadium, badger fans cheer on the team during the Rose Bowl Game in Pasadena, California on Jan. 1, 2020.

It’s a Beautiful Day to Be a Badger Even in Defeat

Despite a heartbreaking loss, UW fans left Pasadena with plenty to cherish.

Cheering on the Badgers as the sun sets over the stadium.

From the first whistle to the last, the 106th Rose Bowl Game was as thrilling as any before it. Which made the result – a 28-27 loss to Oregon, the fourth Rose Bowl defeat by a touchdown or less this decade – all the more devastating for the Badgers.

But for UW–Madison fans who made the pilgrimage to Pasadena – many for the first time, a few for the eighth or ninth – the Rose Bowl experience couldn’t be defined by a win or a loss, let alone football itself.

At the UW’s pregame tailgate, Megan Rollo and her wife, Jordan Wilde, sat in contrasting colors: Rollo in cardinal red, Wilde in forest green. Despite their allegiances, they had no real disagreements. Both predicted Wisconsin would win because of its stout defense, and save for this matchup, the Seattle couple cheer for both teams.

Badger fan Megan Rollo (left) and her wife, an Oregon fan, Jordan Wilde hang out at the Badger Huddle event
Wisconsin fan Megan Rollo (left) and her wife, Oregon fan Jordan Wilde, have a friendly competition at the Badger Huddle.

They determined to make this their first Rose Bowl because of its larger meaning. Wisconsin is where they met – Rollo attended UW–La Crosse, Wilde coached women’s basketball at UW–Parkside. As self-described football fanatics, they had watched every game of both teams this season.

But Rollo insisted that a loss wouldn’t affect her Rose Bowl experience. “It’s 70 degrees on New Year’s Day,” she said.

Aron Cruickshank celebrates a touchdown
Kick returner Aron Cruickshank high steps into the end zone during the second-longest scoring play in Rose Bowl history.
UW mascot Bucky Badger shows his school spirit at the Rose Bowl Game in Pasadena, California on Jan. 1, 2020.
UW mascot Bucky Badger made no secret of his allegiance.

The warm weather inspired the Rose Bowl Stadium, holding 90,462 fans (and more Badgers than Ducks), to play U2’s “It’s a Beautiful Day” just before kickoff. The teams responded aptly with a scorching start – Oregon sprinting down the field on its first drive, and Wisconsin answering with an opening kick return for a touchdown.

Returner Aron Cruickshank, a one-man stampede, was the Badgers’ surprise standout. His 95-yard dash down the left sideline was the second-longest scoring play in Rose Bowl history, and just the third kick return for a touchdown.

Wisconsin’s familiar faces, including running back Jonathan Taylor and receiver Quintez Cephus, also starred in the back-and-forth affair. But four team turnovers proved to be too many. Oregon scored 21 points out of them, including the decisive touchdown midway through the fourth quarter.

Members of offensive line prepare to snap the ball just before a touchdown late in the third quarter at the Rose Bowl Game in Pasadena, California on Jan. 1, 2020.

The offensive line hangs tough in the third quarter.

Quintez Cephus (87), wide receiver, comes up just short as he reaches for a pass late in the fourth quarter of the Rose Bowl Game in Pasadena, California on Jan. 1, 2020.

Wide receiver Quintez Cephus comes up just short on a pass in the fourth quarter.

Badger Tyler Biadasz (61) waves to the crowd of fans following the conclusion of the Rose Bowl Game in Pasadena, California on Jan. 1, 2020.

Tyler Biadasz acknowledges the crowd after a hard-fought game.

Badger fans are showered with Oregon green confetti following the conclusion of the Rose Bowl Game in Pasadena, California on Jan. 1, 2020.

Wisconsin fans endure Oregon's green confetti.

Fans leave the stadium following the conclusion of the Rose Bowl Game in Pasadena, California on Jan. 1, 2020.

Fans leave the stadium after one of the most thrilling games in Rose Bowl history.

The week in Pasadena showed that Badgers fans have just as much affinity for the UW Marching Band as they do for the beloved football team. The band’s halftime performance, a melodic tribute to the military branches, stole the show and earned a standing ovation from fans of all stripes. The crowd went wild when band members formed the shape of a plane and simulated the sound and exhaust of afterburners with jet-pack props.

Corey Pompey, associate director of bands and director of the Marching Band, fires up the crowd at the Rose Bowl Game in Pasadena, California on Jan. 1, 2020.
Marching Band director Corey Pompey fires up the crowd.

During a break in the third quarter, the band played the “Friends” theme song – a subtle but touching ode to its renowned songwriter, Allee Willis. The UW alumna and Hollywood native died unexpectedly on Christmas Eve at 72. For band members, it was a personal homage. They had just met Willis in September, when she returned to Madison to serve as a guest conductor in Camp Randall Stadium, leading them in the same tune.

I’ll be there for you
’Cause you’re there for me too

For those who recognized the gesture, it served as a poignant reminder that being a Badger is about much more than a football game. It’s about community. It’s about what connects us. And for that, we can all leave Pasadena grateful.